Fee-only financial advisors in Oakland, California
Which fee-only financial advisor should I talk to in Oakland?
Start with a fee-only advisor in Oakland whose record matches what you need, then check their fees and SEC record before you call. Records to start with include Rosario Chacón of Wealth-Source Financial, Alicia Ivancovich of Financially Healthy and Patricia Jennerjohn of Focused Finances, LLC, chosen for their credentials and fees on file.
Where to start
Chosen from what each record shows: credentials and fees on file, one advisor per firm.
- Rosario Chacón Wealth-Source Financial Holds the CFP and EA. Fees on file: ongoing planning fee, percentage of assets.
- Alicia Ivancovich Financially Healthy Holds the CFP. Fees on file: percentage of assets, one-time planning fee.
- Patricia Jennerjohn Focused Finances, LLC Holds the CFP. Fees on file: hourly, ongoing planning fee.
- Cathy Curtis Curtis Financial Planning, LLC Holds the CFP. Fees on file: percentage of assets, flat fee or retainer.
- Glenn Tom Personal Best Financial Holds the CFP. Fees on file: ongoing planning fee.
- Patricia Johnson Raise Financial Advisors Holds the CFP. Fees on file: percentage of assets, ongoing planning fee.
By the numbers
- Advisors listed
- 27
- Firms
- 21
- Hold the CFP
- 56%
- Other credentials: CFA 4% · CPA 4% · EA 4%
- How they charge (of 26 with fees on file): percentage of assets 77% · fixed fees 54% · hourly 50% · ongoing planning fee 23%
Source: Wellspent public graph, data as of . Shares are of advisors listed here; an advisor can hold several credentials or fee types. Methodology
Find an advisor in Oakland by what you need
Find an advisor in California by fee, assets, or credential
- Hourly financial advisors
- Flat-fee financial advisors
- One-time financial plans
- Financial advisors with no minimum
- Advisors for under $500,000
- Advisors for $500,000 to $1 million
- Advisors for $1 million to $3 million
- Advisors for over $3 million
- CFP financial advisors
- CFA financial advisors
- ChFC financial advisors
- Virtual financial advisors
Questions about fee-only advisors in Oakland
How many fee-only advisors in Oakland are there?
The Wellspent public graph lists 27 fee-only advisors in Oakland, at 21 firms. We counted every advisor record that fits, as of October 2026.
What do fee-only advisors in Oakland focus on?
The most common focus among fee-only advisors in Oakland is retirement planning (5), followed by sustainable investing (5) and small business owners (5). Advisors can list more than one.
How do fee-only advisors in Oakland charge?
The most common fee among fee-only advisors in Oakland is a percentage of assets, used by 77% of the 26 with fees on file. Many use more than one: 54% charge fixed fees and 50% charge by the hour.
How much do fee-only financial advisors charge in California?
Fee-only financial advisors in California charge a median of $6,000 a year for ongoing planning. We found this across the published prices of 112 California firms.
How many fee-only advisors in Oakland hold the CFP?
56% of the 27 fee-only advisors in Oakland hold the CFP certification, based on the credentials listed on each record.
Does California tax income on top of federal tax?
Yes. California has a state income tax, so a financial plan for a California resident should project it alongside federal tax.
How current is this list of fee-only advisors in Oakland?
Wellspent last checked these records against SEC records in October 2026 and firm websites in October 2026. Each advisor's page shows the date for that record.
All 27 advisors in Oakland
| Advisor | Firm | City | Credentials | Fees |
|---|---|---|---|---|
| Rosario Chacón | Wealth-Source Financial | Oakland | CFP, CSLP, CDFA, EA | Ongoing planning fee, Percentage of assets |
| Cathy Curtis | Curtis Financial Planning, LLC | Oakland | CFP | Percentage of assets, Flat fee or retainer |
| Cheryl Vesely | Balance Financial Planning, LLC | Oakland | CFP, MA | Percentage of assets, Hourly |
| Ella Taylor | Ella Financial Advising | Oakland | CFP | Percentage of assets, Hourly |
| Patricia Jennerjohn | Focused Finances, LLC | Oakland | CFP, MBA | Hourly, Ongoing planning fee |
| Patricia Johnson | Raise Financial Advisors | Oakland | CFP, MBA | Percentage of assets, Ongoing planning fee |
| Jane Yoo | Jane Financial, LLC | Oakland | CFP, MBA | Fixed fees |
| Alicia Ivancovich | Financially Healthy | Oakland | CFP | Percentage of assets, One-time planning fee |
| Michael Troxell Financial planning for folks with stock options and RSUs | Modern Financial Planning | Oakland | CPA | Hourly, Percentage of assets |
| Glenn Tom | Personal Best Financial | Oakland | CFP | Ongoing planning fee |
| Jane Swan | Veris Wealth Partners | Oakland | CFA | Percentage of assets, Hourly |
| Cathy McKee | Modern Family Finance, LLC | Oakland | BA, MBA, CFP | Not listed |
| Janet Wan | Sierra Pacific Private Wealth, LLC | Oakland | CFP, CPFA | Percentage of assets, Hourly |
| Lindsey Swanson | We Financial Group | Oakland | CFP | Percentage of assets, Hourly |
| Michael Lent | Veris Wealth Partners | Oakland | Not listed | Percentage of assets, Hourly |
| Rosario Chacon | Wealth-Source Financial | Oakland | CFP, MBA | Percentage of assets, Hourly |
| Trish Johnson | Raise Financial Advisors LLC | Oakland | CFP, MBA | Percentage of assets, Hourly |
| Troy White | Hoodoo Financial | Oakland | Not listed | Percentage of assets, Fixed fees |
| Michael Castro | Contango Wealth Management | Oakland | CFP | Percentage of assets, Hourly |
| Amber Woods | Lula Financial | Oakland | Not listed | Subscription, Fixed fees |
| Amie Shapiro | Lula Financial | Oakland | Not listed | Subscription, Fixed fees |
| Benjamin Packard | Lula Financial | Oakland | Not listed | Subscription, Fixed fees |
| Gerald Fegler | Contango Wealth Management | Oakland | Not listed | Percentage of assets, Hourly |
| John Spees | Granite Capital | Oakland | Not listed | Percentage of assets |
| Joseph Fuqua | Granite Capital | Oakland | Not listed | Percentage of assets |
| Scott Jacobs | Werba Rubin Papier Wealth Management | Oakland | Not listed | Percentage of assets |
| Thomas Swift | Financial Avengers | Oakland | Not listed | Percentage of assets |
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