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CFP financial advisors in California

How do I find fee-only advisors who hold the CFP in California?

In California, look for a fee-only advisor who holds the CFP certification, the broadest planning credential. You can confirm it on the CFP Board's site. Records to start with include Alex Caswell-Yatsenko of Wealth Script Advisors, Stan Himeno-Okamoto of DRS Financial Partners and Lorne Abramson of Abramson Financial Planning, LLC.

Where to start

Chosen from what each record shows: credentials and fees on file, one advisor per firm.

  • Alex Caswell-Yatsenko Wealth Script Advisors, San Francisco Holds the CFP, CFA and EA. Fees on file: percentage of assets, flat fee or retainer.
  • Stan Himeno-Okamoto DRS Financial Partners, San Francisco Holds the CFP, CFA and EA. Fees on file: hourly.
  • Lorne Abramson Abramson Financial Planning, LLC, Burlingame Holds the CFP, CFA and EA. Fees on file: flat fee or retainer, hourly.
  • Michael Randall Oak Summit Wealth Management, San Diego Holds the CFP, CFA and EA. Fees on file: ongoing planning fee.
  • Neil Portus Olivehurst Advisors LLC, Roseville Holds the CFP and CFA. Fees on file: percentage of assets, hourly.
  • Marty McNamara marrick wealth, Irvine Holds the CFP and CPA. Fees on file: percentage of assets.

By the numbers

Advisors listed
1,234
Firms
797
Cities
222
Hold the CFP
100%
  • Other credentials: CFA 8% · CPA 2% · EA 3%
  • How they charge (of 1,227 with fees on file): percentage of assets 86% · fixed fees 55% · hourly 55% · ongoing planning fee 14%

Source: Wellspent public graph, data as of . Shares are of advisors listed here; an advisor can hold several credentials or fee types. Methodology

CFP financial advisors by state

Questions about cFP financial advisors

How many fee-only advisors who hold the CFP in California are there?

The Wellspent public graph lists 1,234 fee-only advisors who hold the CFP in California, at 797 firms. We counted every advisor record that fits, as of November 2026.

Where are fee-only advisors who hold the CFP in California located?

Of the 1,234 fee-only advisors who hold the CFP in California, 132 are in San Diego, followed by 86 in San Francisco and 43 in Los Angeles.

How do fee-only advisors who hold the CFP in California charge?

The most common fee among fee-only advisors who hold the CFP in California is a percentage of assets, used by 86% of the 1,227 with fees on file. Many use more than one: 55% charge fixed fees and 55% charge by the hour.

How many fee-only advisors who hold the CFP in California hold the CFP?

100% of the 1,234 fee-only advisors who hold the CFP in California hold the CFP certification, based on the credentials listed on each record.

How much do fee-only financial advisors charge in California?

Fee-only financial advisors in California charge a median of $6,000 a year for ongoing planning. We found this across the published prices of 112 California firms.

How much does a one-time financial plan cost in California?

A one-time financial plan from a fee-only firm in California has a median price of $2,500. We found this across the published prices of 111 California firms.

How does Wellspent decide who counts as fee-only advisors who hold the CFP?

We count an advisor here when their record lists the CFP.

What should I ask fee-only advisors who hold the CFP in California?

How long have you held the CFP? Does your work cover my full plan, or mainly investments? What's your specialty beyond the CFP? How do you charge?

How current is this list of fee-only advisors who hold the CFP in California?

Wellspent last checked these records against SEC records in October 2026 and firm websites in October 2026. Each advisor's page shows the date for that record.

All 1,234 advisors

CFP financial advisors in California: advisor, firm, city, credentials, and fees
AdvisorFirmCityCredentialsFees
Annette Di Bello Member Di Bello Financial Mission Viejo CFP, CPA, PFS™ Percentage of assets
Al Faber Collaborative, do-it-with-you hourly or flat-fee planning for people who want to stay in control, with no product sales or ongoing fees. DIWY Financial Planning Los Angeles CFP, ChFC, CLU, MBA One-time planning fee, Hourly
Emily Nilsson Hourly, project or ongoing planning that centers the person, helping clients build a healthier, more personal relationship with money. Brava Financial, LLC San Diego CDFA, CFP, JD One-time planning fee, Hourly
Evon Mendrin We help optometrists nationwide build thriving practices and lasting wealth through tailored financial planning and investment management. Optometry Wealth Advisors LLC Madera Certified Student Loan Professional, CFP Flat fee or retainer, Hourly
Mary Ann Sullivan Pension-focused retirement planning and education for educators and public employees who want to manage their own money confidently. 395 Financial Planning Mammoth Lakes CFP, RICP Subscription, One-time planning fee
Michael Halper Flat-fee fiduciary planning for individuals and families, covering retirement, taxes, investments, stock options and digital assets. Strateon Intelligent Wealth Simi Valley CFP Subscription, One-time planning fee
Michael Rodriguez Flat-fee, advice-only planning for first-generation wealth builders and young families buying homes, merging finances and raising kids. Equanimity Wealth Glendale CFP Subscription, One-time planning fee
Michal Skowronski Comprehensive Wealth Planning for High-Income Professionals and Retirees Skylark Wealth, LLC San Francisco CFP Percentage of assets, Flat fee or retainer
Shannon Fleener Bilingual, values-based planning for first-generation wealth builders and progressive clients who want their money to do good too. Sage Financial Planning San Diego CFP Subscription, One-time planning fee
Aaron Hatch Woven Capital Redding CFP Percentage of assets, One-time planning fee
Austin Lee Lee Financial Group LLC Ladera Ranch CFP, MBA Ongoing planning fee, Percentage of assets
Carmetta Joyner Practical, lecture-free planning that helps first-generation professionals organize their finances and put a custom plan into action. Joyner Financial Planning LLC San Francisco CFP One-time planning fee, Hourly
Charles Stermetz Equity For The Win (EquityFTW) San Jose CEP, CFP Hourly, Fixed fees
Christina Empedocles Insight Personal Finance San Francisco CFP Flat fee or retainer, Ongoing planning fee
Christopher Stroup Silicon Beach Financial Santa Monica CFP, MBA, EA Percentage of assets, Ongoing planning fee
David Lyon Lyon Wealth Advisory San Deigo CFP, EA, CRPC Flat fee or retainer, Ongoing planning fee
Gerardo Garcia Jr Confianza Wealth Management Vista CFP, MBA Flat fee or retainer, Ongoing planning fee
Glen Monroe Monroe Wealth Management San Francisco CFP Percentage of assets, Ongoing planning fee
Greg Gorski Owl & Ore Wealth Planning Pleasant Hill CFP Percentage of assets, Ongoing planning fee
Jirayr Kembikian Citrine Capital San Francisco CFP Ongoing planning fee
John Boyd MDRN Wealth Venice CFP Percentage of assets
Kathleen Connors Dowdy EP Wealth Advisors Los Angeles CFP, EA, CLU, MS Percentage of assets, Hourly
Matthew Showley Creative Capital Management Investments LLC San Diego CFP, MBA, BFA, CeFT Percentage of assets, Hourly
Patrick Dinan Impact Fiduciary Pasadena CFP, Chartered SRI Counselor Percentage of assets, Fixed fees
Patrick Yaghoobians Noor Financial Services Los Angeles CFP Flat fee or retainer, Ongoing planning fee
Praveen Krishnamurthy Advice-only planning for tech professionals on equity compensation, taxes and diversification, from a former Google engineering leader. Empower Financial Fremont CFP One-time planning fee, Hourly
Ryan Miyamoto Derive Wealth Pasadena CFP, MBA Flat fee or retainer, Ongoing planning fee
Sheila McGinn Brightview Financial Solutions, LLC Redwood City CFP Percentage of assets, Hourly
Stephen Nelson Birchwood Capital LLC Carlsbad CFP, CFA Flat fee or retainer, Ongoing planning fee
Tommy Lopez Coffeehouse Capital LLC | Financial Planning and Wealth Management Fresno CFP, CRPC Hourly, One-time planning fee
AJ Flores Portfolio Advisors, Inc. Fresno CFP Percentage of assets
Alan Nelson Measured Money Maneuvers LLC Solana Beach CFP, ChFC, MBA Flat fee or retainer, Hourly
Alex Caswell Wealth Script Advisors San Francisco CFP, CFA, EA Percentage of assets, Flat fee or retainer
Alex Caswell-Yatsenko Wealth Script Advisors San Francisco CFA, CFP, EA Percentage of assets, Flat fee or retainer
Angela Dorsey Dorsey Wealth Management Torrance CFP, MBA Percentage of assets, Hourly
Ariadne Horstman Tamarind Financial Planning Palo Alto CFP, RLP Percentage of assets, Ongoing planning fee
Carolyn Masline CareGen Wealth Management San Mateo CDFA, CFP, MBA Percentage of assets, One-time planning fee
David Frank Turning Point Planning LLC Los Angeles CFP Percentage of assets, Ongoing planning fee
Emilie Goldman Tamarind Financial Planning Palo Alto CFA, CFP, MBA Percentage of assets, Ongoing planning fee
Eric Niergarth Retirement Roadmap Financial Planning San Diego CFP, RICP Flat fee or retainer, Ongoing planning fee
Ethan Pepper Orchard City Wealth Management, LLC Los Gatos CFP, EA, RLP Flat fee or retainer, Ongoing planning fee
Gabriel Anderson Crafted Wealth Management, LLC Los Angeles CFP, ChFC, CLU Percentage of assets, Ongoing planning fee
Greg Crofton Adap Tax Financial, Inc. Pleasanton CFP, EA Hourly, Flat fee or retainer
Gustaf Rounick Westlight Wealth Venice BA, CFP, MSC Percentage of assets, Ongoing planning fee
Jackson Xu X AND Y ADVISORS, INC. El Segundo CFP, CFA Ongoing planning fee
Josue Luque De Julio Next Gen Financial Planning San Diego CFP Percentage of assets, Hourly
Laryssa Freeman Meritage Wealth Management LLC Carlsbad CFP Percentage of assets
Matthias Giezendanner San Francisco Wealth Planning LLC Petaluma CFP, EA Percentage of assets, Ongoing planning fee
Nate Nieri Modern Money Management San Diego CFP, MSBA, MBA Percentage of assets, Ongoing planning fee
Rafael Melendez Next Gen Financial Planning San Diego CFP Percentage of assets, Hourly

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Credentials