| Jacob Rothman | Rothman Investment Management | Atascadero | CFP, CFA | Percentage of assets, Hourly |
| Jacob Weber | Willow Creek Wealth Management | Sebastopol | CFP | Percentage of assets, Hourly |
| Jacqueline Lewis | Brooklyn FI | San Marcos | CFP | Percentage of assets, Hourly |
| James Paulsen | Taxable Wealth | San Diego | CFP | Percentage of assets, Hourly |
| James Ripley | RAI Wealth Management | Placentia | CFP | Percentage of assets, Hourly |
| James West | Platt Wealth Management | San Diego | CFP | Percentage of assets, Hourly |
| James White | Tempus Wealth Planning | Irvine | CFP | Percentage of assets, Hourly |
| James Whiting | Cheviot Value Management | Beverly Hills | CFP | Percentage of assets, Hourly |
| Jamie Lovin | Village Wealth Advisors | Westlake Village | CFP | Percentage of assets, Hourly |
| Janet Gerlings | Mana Financial Life Design | Glendale | CFP | Percentage of assets, Hourly |
| Jarrett Suddarth | Panoramic Financial | Fresno | CFP | Percentage of assets, Hourly |
| Jason Draut | Harborlight Investments | El Cerrito | CFP | Percentage of assets, Hourly |
| Jason Gittins | Willow Creek Wealth Management | Sebastopol | CFP | Percentage of assets, Hourly |
| Jeff Fang | Aqua Capital Advisors | Los Angeles | CFP | Percentage of assets, Hourly |
| Jeffrey Kaylor | Noble Wealth Management | Newport Beach | CFP | Percentage of assets, Hourly |
| Jeremy Chaffin | Telos Capital Management | Ventura | CFP | Percentage of assets, Hourly |
| Jesse Hindson | Assembly Wealth | Mill Valley | CFP | Percentage of assets, Hourly |
| Jessica Lu-Buetow | Quantum Financial Advisors | Pasadena | CFP | Percentage of assets, Hourly |
| Jinfeng Su | Mcintosh Capital Advisors | Los Angeles | CFP | Percentage of assets, Hourly |
| Joann Huber | Tessara Wealth | Burlingame | CFP, PFS | Percentage of assets, Hourly |
| Joel Ransford | Planned Solutions | Folsom | CFP | Percentage of assets, Hourly |
| John Eing | Quantum Financial Advisors | Santa Monica | CFP | Percentage of assets, Hourly |
| John Liles | John H. Liles, CFP | Napa | CFP | Percentage of assets, Hourly |
| John Rutledge | Phoundational | Nicasio | CFP, CFA | Hourly, Fixed fees |
| John Wenzel | Archvest Wealth Advisors | Concord | CFP | Percentage of assets, Hourly |
| Jon Beyrer | Blankinship & Foster | Solana Beach | CFP | Percentage of assets, Hourly |
| Jon Courtney | Village Wealth Advisors | Westlake Village | CFP | Percentage of assets, Hourly |
| Jon Rehurek | Alliance Advisory & Securities | Westlake Village | CFP | Percentage of assets, Hourly |
| Jonathan Berman | Irontree Wealth Management | Fullerton | CFP | Percentage of assets, Hourly |
| Jonathan Wang | Wang Financial | Santa Barbara | CFP | Percentage of assets, Hourly |
| Jonathan Yoo | Tempus Wealth Planning | Irvine | CFP | Percentage of assets, Hourly |
| Joseph O'Boyle | O'boyle Wealth Management | Beverly Hills | CFP | Percentage of assets, Hourly |
| Joseph Wells | Selby Wealth Management | Emeryville | CFP, CFA | Percentage of assets, Hourly |
| Joshua Rendler | Define Financial | San Diego | CFP | Percentage of assets, Hourly |
| Juan Aguilar | Pathview Wealth Advisors | San Diego | CFP | Percentage of assets, Hourly |
| Justin Falzone | Mdrn Wealth | Venice | CFP | Percentage of assets, Hourly |
| Justin Sloan | RB Capital Management | Windsor | CFP, CFA | Percentage of assets, Hourly |
| Karen Medford | Fleming Financial Advising | Walnut Creek | CFP | Percentage of assets, Hourly |
| Karen Miller | Gasber Financial Advisors | Folsom | CFP | Percentage of assets, Hourly |
| Karl Hicks | The Leonard Financial Group | Riverside | CFP | Percentage of assets, Hourly |
| Kate Gregory Walker | RAI Wealth Management | Placentia | CFP | Percentage of assets, Hourly |
| Katherine Woolever | Integris Wealth Management | Monterey | CFP | Percentage of assets, Hourly |
| Katrina Soelter | Avise Financial | Los Angeles | CFP | Percentage of assets, Hourly |
| Kayla Phillips | Purposeful Strategic Partners | Sacramento | CFP | Percentage of assets, Hourly |
| Kenneth Cornutt | Westside Financial Advisors | Los Angeles | CFP, PFS | Percentage of assets, Hourly |
| Kenneth Gross | Strategic Financial | Thousand Oaks | CFP | Hourly, Fixed fees |
| Kevin Cifuentes | Veritas Financial Consulting | Monrovia | CFP | Percentage of assets, Hourly |
| Kevin Hawley | Navalign | Encino | CFP | Percentage of assets, Hourly |
| Kevin Mahoney | Integris Wealth Management | Monterey | CFP | Percentage of assets, Hourly |
| Kevin Martin | Oak Peak Financial | Menlo Park | CFP | Percentage of assets, Hourly |