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Financial advisors for equity compensation in Wisconsin

Which financial advisor should I talk to about equity compensation in Wisconsin?

For equity compensation in Wisconsin, talk to a fee-only planner who models grants as part of the whole plan, not one who only manages the portfolio. The strongest fit pairs planning with tax depth, because most costly mistakes here are tax timing mistakes. Records to start with include Bryan Minogue of Kardinal Financial, Richard Farmer of Walkner Condon Financial Advisors and Scott Wellens of Fortress Planning Group.

Where to start

Chosen from what each record shows: credentials that fit this work and fees on file, one advisor per firm.

  • Bryan Minogue Kardinal Financial, Madison Holds the CFP and CFA. Fees on file: flat fee or retainer, ongoing planning fee.
  • Richard Farmer Walkner Condon Financial Advisors, Verona Holds the CFP. Fees on file: percentage of assets, ongoing planning fee.
  • Scott Wellens Fortress Planning Group, Pewaukee Holds the CFP. Fees on file: percentage of assets.
  • Francisco Aguilar Puyol MAPT Capital, Madison Holds the CFP. Fees on file: percentage of assets, flat fee or retainer.
  • Mark Buchanan Canopy Wealth Management, Middleton Holds the CFP. Fees on file: percentage of assets.
  • Brian Clarke Clarke Financial Counsel, LLC, Whitefish Bay Holds the CFP. Fees on file: one-time planning fee, hourly.

How many fee-only financial advisors in Wisconsin work on equity compensation?

The Wellspent public graph lists 30 fee-only advisors for equity compensation in Wisconsin, at 7 firms. We counted every advisor record that lists this work, as of October 2026.

Where are fee-only advisors for equity compensation in Wisconsin located?

Of the 30 fee-only advisors for equity compensation in Wisconsin, 14 are in Verona, followed by 8 in Middleton and 5 in Madison.

  • Verona 14
  • Middleton 8
  • Madison 5
  • Whitefish Bay 1
  • Pewaukee 1

Plus 1 in other cities.

How do fee-only advisors for equity compensation in Wisconsin charge?

The most common fee among fee-only advisors for equity compensation in Wisconsin is a percentage of assets, used by 93% of the 30 with fees on file. Many use more than one: 53% charge an ongoing planning fee and 17% charge a one-time planning fee.

How much do fee-only financial advisors charge in Wisconsin?

Fee-only financial advisors in Wisconsin charge a median of $3,000 a year for ongoing planning. We found this across the published prices of 14 Wisconsin firms.

How much does a one-time financial plan cost in Wisconsin?

A one-time financial plan from a fee-only firm in Wisconsin has a median price of $1,900. We found this across the published prices of 13 Wisconsin firms.

See every fee-only advisor fee in Wisconsin

What credentials should a financial advisor for equity compensation have?

For equity compensation, look for the CFP and CFA. In Wisconsin, 37% of the 30 advisors listed hold the CFP.

CFP37% in Wisconsin
The CFP covers the full plan the grants have to fit into.
CFA10% in Wisconsin
The CFA helps with concentrated stock and diversification.

How do Wisconsin advisors for equity compensation compare with the rest of the US?

53% of fee-only advisors for equity compensation in Wisconsin charge an ongoing planning fee, compared with 24% of the 1,349 listed across the US. That's the largest difference in the Wellspent public graph between the two groups.

  • Hold the CFP 37% 53%
  • Hold the CFA 10% 12%
  • Charge a percentage of assets 93% 85%
  • Charge an ongoing planning fee 53% 24%
  • Charge a one-time planning fee 17% 16%

Dark bars are Wisconsin. Light bars are all US advisors for equity compensation.

Does Wisconsin tax income on top of federal tax?

Yes. Wisconsin has a state income tax, so a financial plan for a Wisconsin resident should project it alongside federal tax.

What happens to stock pay if you move to or from Wisconsin?

States often tax stock pay based on where you worked between grant and vesting, so a move to or from Wisconsin can split that income across states. Tell any advisor about moves during a vesting period.

What should I ask a financial advisor about equity compensation in Wisconsin?

  1. How many clients do you have with my type of equity (RSUs, ISOs, NSOs, or ESPP)?
  2. How will you handle the gap between the 22% federal withholding on vesting and my actual tax rate?
  3. If I hold ISOs, how do you model AMT before I exercise?
  4. What's your plan for reducing my company stock, and how would you time the sales?
  5. How will you plan for Wisconsin tax alongside federal tax?
  6. If I move before my grants vest, which states can tax them?

How current is this list of fee-only advisors for equity compensation in Wisconsin?

Wellspent last checked these records against SEC records in October 2026 and firm websites in October 2026. Each advisor's page shows the date for that record.

All 30 advisors

Fee-only advisors for equity compensation in Wisconsin: advisor, firm, city, credentials, and fees
AdvisorFirmCityCredentialsFees
Brian Clarke Hourly, fee-only comprehensive planning for individuals and couples nearing retirement who are weighing what comes next. Clarke Financial Counsel, LLC Whitefish Bay CFP, MBA One-time planning fee, Hourly
Bryan Minogue Kardinal Financial Madison CFA, CFP Flat fee or retainer, Ongoing planning fee
Scott Wellens Fortress Planning Group Pewaukee CFP Percentage of assets
Alicia Vande Ven Walkner Condon Financial Advisors Verona CFP Percentage of assets, Ongoing planning fee
Eric Raether Canopy Wealth Management Middleton CFP Percentage of assets
Evan Waltz Walkner Condon Financial Advisors Verona CFP Percentage of assets, Ongoing planning fee
Francisco Aguilar Puyol MAPT Capital Madison CFP Percentage of assets, Flat fee or retainer
Mark Buchanan Canopy Wealth Management Middleton CFP Percentage of assets
Mitchell DeWitt Walkner Condon Financial Advisors Verona CFP Percentage of assets, Ongoing planning fee
Nancy Metzger MAPT Capital Madison CFP Percentage of assets, Flat fee or retainer
Richard Farmer Walkner Condon Financial Advisors Verona CFP Percentage of assets, Ongoing planning fee
Ernest Moosherr Canopy Wealth Management Middleton ChFC Percentage of assets
Felipe Quaassdorff Molina Walkner Condon Financial Advisors Verona CFA Percentage of assets, Ongoing planning fee
Melodie Ace Canopy Wealth Management Middleton ChFC Percentage of assets
Sylvain Michelin Walkner Condon Financial Advisors Verona CFA Percentage of assets, Ongoing planning fee
Andrew Klein Walkner Condon Financial Advisors Madison Not listed Percentage of assets, Ongoing planning fee
Brady Storhoff Walkner Condon Financial Advisors Verona Not listed Percentage of assets, Ongoing planning fee
Brian Kopp Canopy Wealth Management Middleton Not listed Percentage of assets
Clinton Walkner Walkner Condon Financial Advisors Verona Not listed Percentage of assets, Ongoing planning fee
David Muehl Canopy Wealth Management Middleton Not listed Percentage of assets
Ernest Moosherr Canopy Wealth Management Middleton Not listed Percentage of assets
Grace Trewartha MAPT Capital Madison Not listed Percentage of assets, Flat fee or retainer
Ian Beardsley Walkner Condon Financial Advisors Verona Not listed Percentage of assets, Ongoing planning fee
Keith Poniewaz Walkner Condon Financial Advisors Verona Not listed Percentage of assets, Ongoing planning fee
Mary Jo Staniszewski Walkner Condon Financial Advisors Verona Not listed Percentage of assets, Ongoing planning fee
Nathan Condon Walkner Condon Financial Advisors Verona Not listed Percentage of assets, Ongoing planning fee
Paulina Price Walkner Condon Financial Advisors Verona Not listed Percentage of assets, Ongoing planning fee
Tahlia Micoley Walkner Condon Financial Advisors Verona Not listed Percentage of assets, Ongoing planning fee
Trent Hinton Canopy Wealth Management Middleton Not listed Percentage of assets
Liran Amir SKP Wealth Glendale Not listed Percentage of assets, Hourly

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