Fee-only advisors in California
Largest US fee-only market, with clusters around the Bay Area and LA.
By the numbers
The Wellspent public graph lists 2,835 fee-only financial advisors serving California at 1,347 firms, most in San Diego, San Francisco and Los Angeles. 44% hold the CFP certification. Of the 2825 with fees on file, 91% charge percentage of assets.
- Advisors listed
- 2,835
- Firms
- 1,347
- Cities
- 303
- Hold the CFP
- 44%
- Other credentials: CFA 10% · CPA 1% · EA 1%
- How they charge (of 2825 with fees on file): percentage of assets 91% · fixed fees 56% · hourly 55% · ongoing planning fee 9%
Source: Wellspent public graph, data as of . Shares are of advisors listed here; an advisor can hold several credentials or fee types. Methodology
Advisors serving California (2,835)
| Advisor | Firm | City | Credentials | Fees |
|---|---|---|---|---|
| David Yeske | YeskeBuie | San Francisco | CFP | Percentage of assets |
| Devin Hanson | Elevation Wealth Partners | Walnut Creek | CFP | Percentage of assets |
| Don Garman | Mirador Capital Partners | Pleasanton | CFP | Percentage of assets, Hourly |
| Donald Debernardi | Sierra Asset Management | Oakhurst | CFP | Percentage of assets, Hourly |
| Earl Jordan Yaokasin | WealthArch Investment Services | Pasadena | CFA | Hourly |
| Edi Alvarez | Aikapa Wealth Planning & Management | Corte Madera | CFP | Flat fee or retainer |
| Erica Arroyo | MA Private Wealth | San Carlos | Not listed | Percentage of assets, Fixed fees |
| Gary Rennie | Rennie and Associates | Irvine | CFP | Flat fee or retainer |
| Harish Prabandham | Rubric Advisors | San Francisco | Not listed | Percentage of assets, Hourly |
| Heather Sontag | Carlsbad Wealth Advisory Group | Carlsbad | CFP | Percentage of assets |
| Heidi Morshead | Shira Ridge Wealth Management | San Rafael | Not listed | Percentage of assets |
| Henri Moudi | Mission Creek Capital Partners | San Francisco | CFP, CFA | Percentage of assets, Hourly |
| Holger Berndt | Rssic | San Francisco | CFA | Percentage of assets, Hourly |
| Jacob Levy | Conquis Financial | Millbrae | CFP | Percentage of assets, Fixed fees |
| James Boucher | Wilson + Boucher | Orinda | CFP | Percentage of assets, Hourly |
| Jane Swan | Veris Wealth Partners | Oakland | CFA | Percentage of assets, Hourly |
| Janet Larsen | Step Financial | Seal Beach | CFP | Percentage of assets, Hourly |
| Jared La Blue | DiversiFi Capital | Los Altos | Not listed | Ongoing planning fee, Percentage of assets |
| Jeffrey Yoakum | Yoakum Wealth Management | South San Francisco | CFP | Percentage of assets, Hourly |
| Jesse Nix | Nix Wealth Management | Sacramento | CFP | Percentage of assets |
| Jessica Serrano | Equal Voices Wealth | Castaic | CFP | Ongoing planning fee |
| Jodi Karambela | Integral Wealth Management | Turlock | CFP | Percentage of assets, Fixed fees |
| John Lacey | Pacific Point Wealth Management | Carlsbad | CFP | Percentage of assets |
| John Vreeland | Fairlead Financial Advisors | Greenbrae | CFP | Percentage of assets, Hourly |
| Jonathan Rugg | Highline Wealth Partners | Sherman Oaks | CFA | Percentage of assets, Hourly |
| Joseph Harrison | Lodestar Asset Management | Alamo | CFP | Percentage of assets, Hourly |
| Joseph Nix | Nix Wealth Management | Sacramento | CFP | Percentage of assets |
| Joshua Hayes | Curtis Advisory Group | Santa Barbara | CFP | Percentage of assets, Hourly |
| Juerg Ciceri | JC Financial Planning & Investments | Long Beach | CFP | Percentage of assets, Ongoing planning fee |
| Katherine Simmonds | Conquis Financial | Millbrae | CFP | Percentage of assets, Fixed fees |
| Keith Hays | Creative Capitalists | Glendale | Not listed | Hourly, Flat fee or retainer |
| Kevin Gray | Lodestar Asset Management | Alamo | CFP | Percentage of assets, Hourly |
| Kristian Blom | Blom Levy & Co | Santa Barbara | Not listed | Flat fee or retainer, Ongoing planning fee |
| Kristina Joy Torrealba | Jackson Square Capital | San Francisco | CFP | Percentage of assets |
| Kyle Sabdo | Stillwater Capital Management | Carmel-By-The-Sea | CFP | Percentage of assets |
| Lamberto Torres | Mayfield Advisors | Palo Alto | CFP | Percentage of assets, Hourly |
| Laura Kelly | Evanson Asset Management | Santa Cruz | CFP | Ongoing planning fee, One-time planning fee |
| Lauren Gabele | Cascade Financial Partners | San Diego | CFP, ChFC | Percentage of assets |
| Lauren Stansell | YeskeBuie | San Francisco | CFP | Percentage of assets |
| Laurence Menna | WealthTarget Investment Advisors | Bakersfield | CFP | Percentage of assets, Hourly |
| Lawrence Lane | L Squared Wealth Management | San Diego | CFP | Percentage of assets, Flat fee or retainer |
| Lisa Sharp | Spectrum Asset Management | Newport Beach | CFP | Percentage of assets, Hourly |
| Mallory Sise | Integral Wealth Management | Turlock | CFP | Percentage of assets, Fixed fees |
| Manbir Chohan | Lynch Financial Advisors | Roseville | CFP | One-time planning fee |
| Marisa Heiden | Mission Creek Capital Partners | San Francisco | CFP | Percentage of assets, Hourly |
| Mark Sifling | Simple Life Financial | El Cerrito | CFP | Percentage of assets, Hourly |
| Mark Torres | Mayfield Advisors | Palo Alto | CFP | Percentage of assets, Hourly |
| Martin Miller | MA Private Wealth | San Carlos | Not listed | Percentage of assets, Fixed fees |
| Matthew Brayer | Carlsbad Wealth Advisory Group | Carlsbad | CFP | Percentage of assets |
| Matthew Davis | Financial Planning for Generations | Encino | CFP | Hourly |
Firms headquartered in California (1,191)
-
21 West Wealth Management
Tustin, California
-
245 Investments
Sacramento, California
-
24Acres Wealth Management
Redondo Beach, California
-
361 Financial Planning
Walnut Creek, California
-
395 Financial Planning
Mammoth Lakes, California
-
7Summit Advisors
Los Angeles, California
-
A.I. Financial
Simi Valley, California
-
Aalexander
Laguna Niguel, California
-
Abacus Wealth Partners
Sebastopol, California
-
Abramson Financial Planning, LLC
Burlingame, California
-
Abunda Financial
Sausalito, California
-
Abundance Pathways
San Diego, California
-
Abundant Wealth Partners
Santa Barbara, California
-
ACap Advisors & Accountants
Studio City, California
-
Accretive Wealth Management
San Ramon, California
-
Accumulation Strategies
Woodland Hills, California
-
Achievable Wealth
Benicia, California
-
Adap Tax Financial, Inc
Pleasanton, California
-
Ades Investment Counsel
Los Angeles, California
-
Advantage Financial Consultants
Camarillo, California
-
AdviceOnly
San Diego, California
-
Aegis Financial Advisory
Cupertino, California
-
Aequitas Financial
Santa Ana, California
-
AFS Investments
Turlock, California
-
AGG Asset Management
Westlake Village, California
-
Agile Financial Planning
San Francisco, California
-
Aihara Wealth Management
Torrance, California
-
Aikapa Wealth Planning & Management
Corte Madera, California
-
AIO Financial, LLC
Los Angeles, California
-
AIRE Advisors
Beverly Hills, California
-
AKrish Financial Advisory
Cupertino, California
-
Alcosta Capital Management
San Ramon, California
-
Alesia Investment Management
Torrance, California
-
Alethea Capital Management
Rancho Santa Fe, California
-
Align WMGMT
San Jose, California
-
Aligne Wealth Advisors Investment Management (awaim)
Los Angeles, California
-
Alliance Advisory & Securities
Westlake Village, California
-
AllOneWealth
Camarillo, California
-
Allora Wealth
Chula Vista, California
-
Alpenglobal Capital
Tahoe City, California
-
Alpha & Omega
La Mesa, California
-
Alpha Private Wealth Advisors
San Francisco, California
-
Alpha Solutions Investment Advisors
South San Francisco, California
-
Alpha Wealth Management
Hemet, California
-
Alpine Peaks Consulting
Alpine Meadows, California
-
Altamont Wealth Management
Livermore, California
-
Altum Wealth Advisors
Chico, California
-
Amaral Financial Planning, LLC
San Jose, California
-
AMB Financial
Temecula, California
-
Amoretti Capital Management
San Francisco, California
-
Andrews Capital Management
Coronado, California
-
Annette Di Bello, CPA, CFP, PC
Los Angeles, California
-
Anora Wealth
San Marcos, California
-
Antigravity Investments
San Francisco, California
-
Antonio Andrade, CFP
Ukiah, California
-
AP Investment Management
Mountain View, California
-
Apple & Associates
Grass Valley, California
-
Applied Advisor
San Francisco, California
-
Aqua Capital Advisors
Los Angeles, California
-
Aquila Wealth Advisors
San Luis Obispo, California