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Advisor

Laura Kelly

Evanson Asset Management · Santa Cruz, California

Laura Kelly is a fee-only financial advisor at Evanson Asset Management in Santa Cruz, California, who holds the CFP credential. Laura charges an ongoing planning fee and a one-time planning fee (ongoing planning from $2,500 a year and one-time plans from $800).

Ongoing planning feeOne-time planning fee Fee-only CFP

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Facts

FirmEvanson Asset Management
Based in Santa Cruz, California
Fee modelOngoing planning fee · One-time planning fee
Fees (firm's website)Ongoing planning from $2,500 a year · One-time plans from $800 · A $500,000 asset minimum
Accepting new clientsYes
Assets under management$5.85B across 4,304 accounts
CredentialsCFP
SEC registration Investment adviser representative in CA, TX · CRD 5321371
Exams passedSeries 65 (2006)
Firm size6 employees
Disclosures None reported
Websitewww.evansonasset.com
LinkedInProfile

How Laura's firm compares

  • Ongoing planning starts at $2,500 a year, below the California median of $6,000 for fee-only firms that publish prices.
  • A one-time plan starts at $800, below the California median of $2,500 for fee-only firms that publish prices.
  • Evanson Asset Management's average account is about $1.4 million, from its Form ADV (assets managed divided by 4,304 accounts).

What fee-only advisors charge in California

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Questions about Laura

Is Laura Kelly a fee-only financial advisor?

Yes, according to SEC records as of October 29, 2026: Laura holds no broker registration, and Evanson Asset Management reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency on its Form ADV.

How does Laura charge for financial advice?

Laura charges an ongoing planning fee and a one-time planning fee.

How much does Laura charge?

According to Evanson Asset Management's website, checked October 30, 2026: ongoing planning from $2,500 a year; one-time plans from $800; a $500,000 asset minimum.

Where is Laura Kelly based?

Laura Kelly is based in Santa Cruz, California.

What credentials does Laura Kelly hold?

Laura Kelly holds the CFP credential.

Is Laura Kelly registered with the SEC?

Yes. Laura Kelly is registered as an investment adviser representative in CA and TX (CRD 5321371), per SEC Investment Adviser Public Disclosure data as of October 29, 2026.

How much does Evanson Asset Management manage?

Evanson Asset Management reports $5.85B across 4,304 accounts in assets under management.

How do I contact Laura Kelly?

Through Laura's website, www.evansonasset.com.

What these terms mean: fee-only · fiduciary · CFP · CRD number · all terms

Where this information comes from

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