W Wellspent Public advisor graph
Wellspent public graph/Advisors/Penny Houseman
Advisor

Penny Houseman

Kocen Financial Group · Rancho Mirage, California

Penny Houseman is a fee-only financial advisor at Kocen Financial Group in Rancho Mirage, California. Penny focuses on retirement planning, tax planning and estate & legacy planning. Kocen Financial Group reports charging a percentage of assets and fixed fees on its Form ADV.

Percentage of assetsFixed fees Fee-only

Request an introduction to Penny →

Specialties

Facts

FirmKocen Financial Group
Based in Rancho Mirage, California
Fee model (firm's Form ADV)Percentage of assets · Fixed fees
Accepting new clientsYes
Assets under management$185.9M across 773 accounts
SEC registration Investment adviser representative in CA · CRD 5760422
Exams passedSeries 65 (2020)
Firm size5 employees
Disclosures None reported
Websitewww.kfginc.com

How Penny's firm compares

  • Kocen Financial Group's average account is about $240,000, from its Form ADV (assets managed divided by 773 accounts).

What fee-only advisors charge in California

Request an introduction to Penny

Tell Penny a little about what you're looking for. Penny isn't on Wellspent yet, so we'll let them know you're looking for help and pass your message on when they join. No cost, no obligation.

Questions about Penny

Is Penny Houseman a fee-only financial advisor?

Yes, according to SEC records as of October 29, 2026: Penny holds no broker registration, and Kocen Financial Group reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency on its Form ADV.

How does Penny charge for financial advice?

Penny's firm, Kocen Financial Group, reports charging a percentage of assets and fixed fees on its SEC Form ADV.

Where is Penny Houseman based?

Penny Houseman is based in Rancho Mirage, California.

What does Penny specialize in?

Penny's specialties include retirement planning, tax planning, estate & legacy planning and family wealth transfer.

Is Penny Houseman registered with the SEC?

Yes. Penny Houseman is registered as an investment adviser representative in CA (CRD 5760422), per SEC Investment Adviser Public Disclosure data as of October 29, 2026.

How much does Kocen Financial Group manage?

Kocen Financial Group reports $185.9M across 773 accounts in assets under management.

How do I contact Penny Houseman?

Through Penny's website, www.kfginc.com.

What these terms mean: fee-only · fiduciary · CFP · CRD number · all terms

Where this information comes from

  • SEC adviser records : the firm's Form ADV reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency, and the advisor holds no broker registration
  • Kocen Financial Group website : specialties, clients served, and fees, checked October 30, 2026
  • SEC Investment Adviser Public Disclosure : registration, exams, and the firm's Form ADV, data as of October 29, 2026
  • Directory listing last checked October 30, 2026.

See something wrong? Request a correction. Read our methodology.