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Advisor

Jacob Greenberg

Pure Financial Advisors, LLC · San Diego, California

Jacob Greenberg is a fee-only financial advisor at Pure Financial Advisors, LLC in San Diego, California, who holds the AIF, CFP and ChFC credentials. Jacob charges a percentage of assets and a one-time planning fee (one-time plans from $1,000 and 0.4%–1.6% a year of assets managed) and focuses on retirement planning, tax planning and estate & legacy planning.

Percentage of assetsOne-time planning fee Fee-only AIFCFPChFCMPHJD

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Specialties

Who they serve

  • Retirees
  • Pre-retirees

Facts

FirmPure Financial Advisors, LLC
Based in San Diego, California
Fee modelPercentage of assets · One-time planning fee
Fees (firm's website)One-time plans from $1,000 · 0.4%–1.6% a year of assets managed
Accepting new clientsYes
Assets under management$11.05B across 7,509 accounts
CredentialsAIF · CFP · ChFC · MPH · JD · CRPC · MBA · MSBA
SEC registration Investment adviser representative in CA, TX · CRD 5916452
Exams passedSeries 66 (2011)
Firm size204 employees
Disclosures None reported
Websitepurefinancial.com

How Jacob's firm compares

  • A one-time plan starts at $1,000, below the California median of $2,500 for fee-only firms that publish prices.
  • Pure Financial Advisors, LLC's average account is about $1.5 million, from its Form ADV (assets managed divided by 7,509 accounts).

What fee-only advisors charge in California

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Questions about Jacob

Is Jacob Greenberg a fee-only financial advisor?

Yes. Jacob Greenberg is listed in the NAPFA directory (NAPFA admits only fee-only advisors). SEC records as of October 27, 2026 show no broker registration and no commission compensation reported by Jacob's firm.

How does Jacob charge for financial advice?

Jacob charges a percentage of assets and a one-time planning fee.

How much does Jacob charge?

According to Pure Financial Advisors, LLC's website, checked October 28, 2026: one-time plans from $1,000; 0.4%–1.6% a year of assets managed.

Where is Jacob Greenberg based?

Jacob Greenberg is based in San Diego, California.

What does Jacob specialize in?

Jacob's specialties include retirement planning, tax planning and estate & legacy planning. Jacob works with retirees and pre-retirees.

What credentials does Jacob Greenberg hold?

Jacob Greenberg holds the AIF, CFP, ChFC, MPH, JD, CRPC, MBA and MSBA credentials.

Is Jacob Greenberg registered with the SEC?

Yes. Jacob Greenberg is registered as an investment adviser representative in CA and TX (CRD 5916452), per SEC Investment Adviser Public Disclosure data as of October 27, 2026.

How much does Pure Financial Advisors, LLC manage?

Pure Financial Advisors, LLC reports $11.05B across 7,509 accounts in assets under management.

How do I contact Jacob Greenberg?

Through Jacob's website, purefinancial.com.

What these terms mean: fee-only · fiduciary · CFP · CRD number · all terms

Where this information comes from

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