Matthew Hershey
Sensible Money · Scottsdale, Arizona
Matthew Hershey is a fee-only financial advisor at Sensible Money in Scottsdale, Arizona. Matthew focuses on retirement planning and tax planning. Sensible Money reports charging a percentage of assets and fixed fees on its Form ADV.
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Specialties
Who they serve
- Retirees
- Pre-retirees
Facts
| Firm | Sensible Money |
|---|---|
| Based in | Scottsdale, Arizona |
| Fee model (firm's Form ADV) | Percentage of assets · Fixed fees |
| Accepting new clients | Yes |
| Assets under management | $742.5M across 1,416 accounts |
| SEC registration | Investment adviser representative in AZ · CRD 8003438 |
| Exams passed | Series 65 (2025) |
| Firm size | 16 employees |
| Disclosures | None reported |
| Website | www.sensiblemoney.com |
How Matthew's firm compares
- Sensible Money's average account is about $524,000, from its Form ADV (assets managed divided by 1,416 accounts).
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Questions about Matthew
Is Matthew Hershey a fee-only financial advisor?
Yes, according to SEC records as of October 29, 2026: Matthew holds no broker registration, and Sensible Money reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency on its Form ADV.
How does Matthew charge for financial advice?
Matthew's firm, Sensible Money, reports charging a percentage of assets and fixed fees on its SEC Form ADV.
Where is Matthew Hershey based?
Matthew Hershey is based in Scottsdale, Arizona.
What does Matthew specialize in?
Matthew's specialties include retirement planning and tax planning. Matthew works with retirees and pre-retirees.
Is Matthew Hershey registered with the SEC?
Yes. Matthew Hershey is registered as an investment adviser representative in AZ (CRD 8003438), per SEC Investment Adviser Public Disclosure data as of October 29, 2026.
How much does Sensible Money manage?
Sensible Money reports $742.5M across 1,416 accounts in assets under management.
How do I contact Matthew Hershey?
Through Matthew's website, www.sensiblemoney.com.
What these terms mean: fee-only · fiduciary · CFP · CRD number · all terms
Where this information comes from
- SEC adviser records : the firm's Form ADV reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency, and the advisor holds no broker registration
- Sensible Money website : specialties, clients served, and fees, checked October 30, 2026
- SEC Investment Adviser Public Disclosure : registration, exams, and the firm's Form ADV, data as of October 29, 2026
- Directory listing last checked October 30, 2026.
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