Charles Malsbury
ThinkPlanSave, LLC · Daly City, California
Charles Malsbury is a fee-only financial advisor at ThinkPlanSave, LLC in Daly City, California, who holds the CFP and MBA credentials. Charles charges a flat fee or retainer, an ongoing planning fee, a one-time planning fee, hourly fees and a percentage of assets (ongoing planning from $2,400 a year and one-time plans from $6,890) and focuses on flat-fee planning.
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Specialties
Facts
| Firm | ThinkPlanSave, LLC |
|---|---|
| Based in | Daly City, California |
| Fee model | Flat fee or retainer · Ongoing planning fee · One-time planning fee · Hourly · Percentage of assets |
| Fees (firm's website) | Ongoing planning from $2,400 a year · One-time plans from $6,890 · $325 an hour · 0.5% a year on the first tier of assets managed |
| Works virtually | Yes |
| Accepting new clients | Yes |
| Assets under management | $15.9M across 22 accounts |
| Credentials | CFP · MBA |
| SEC registration | Investment adviser representative in CA · CRD 6226299 |
| Firm size | 1 employee |
| Disclosures | None reported |
| Website | thinkplansave.com |
| Profile |
How Charles's firm compares
- Ongoing planning starts at $2,400 a year, below the California median of $6,000 for fee-only firms that publish prices.
- A one-time plan starts at $6,890, above the California median of $2,500 for fee-only firms that publish prices.
- The hourly rate is $325, in line with the California median of $300 for fee-only firms that publish prices.
- ThinkPlanSave, LLC's average account is about $723,000, from its Form ADV (assets managed divided by 22 accounts).
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Questions about Charles
Is Charles Malsbury a fee-only financial advisor?
Yes. Charles Malsbury is listed in the XY Planning Network directory (XYPN members are fee-only). SEC records as of October 27, 2026 show no broker registration and no commission compensation reported by Charles's firm.
How does Charles charge for financial advice?
Charles charges a flat fee or retainer, an ongoing planning fee, a one-time planning fee, hourly fees and a percentage of assets.
How much does Charles charge?
According to ThinkPlanSave, LLC's website, checked October 28, 2026: ongoing planning from $2,400 a year; one-time plans from $6,890; $325 an hour; 0.5% a year on the first tier of assets managed.
Does Charles work with clients virtually?
Yes. ThinkPlanSave, LLC says on its website that it works with clients remotely.
Where is Charles Malsbury based?
Charles Malsbury is based in Daly City, California.
What does Charles specialize in?
Charles's specialties include flat-fee planning.
What credentials does Charles Malsbury hold?
Charles Malsbury holds the CFP and MBA credentials.
Is Charles Malsbury registered with the SEC?
Yes. Charles Malsbury is registered as an investment adviser representative in CA (CRD 6226299), per SEC Investment Adviser Public Disclosure data as of October 27, 2026.
How much does ThinkPlanSave, LLC manage?
ThinkPlanSave, LLC reports $15.9M across 22 accounts in assets under management.
How do I contact Charles Malsbury?
Through Charles's website, thinkplansave.com.
What these terms mean: fee-only · fiduciary · CFP · CRD number · all terms
Where this information comes from
- XY Planning Network directory listing : XYPN members are fee-only
- ThinkPlanSave, LLC website : specialties, clients served, and fees, checked October 28, 2026
- SEC Investment Adviser Public Disclosure : registration, exams, and the firm's Form ADV, data as of October 27, 2026
- Directory listing last checked April 21, 2026.
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