W Wellspent Public advisor graph
Wellspent public graph/Who advisors serve/HENRY (High Earners, Not Rich Yet)
Who they serve

Fee-only advisors for henry (high earners, not rich yet)

HENRY households typically earn well into the top decile but haven't yet built the balance sheet that high earners later have. Common in mid-career tech, medicine, and law: the planning focus is wealth-building, tax discipline, equity-comp coordination, and avoiding the lifestyle creep that erodes the income asymmetry while it lasts.

By the numbers

The Wellspent public graph lists 143 fee-only financial advisors who work with henry (high earners, not rich yet) at 105 firms, most in Scottsdale, Lehi and Boston. 55% hold the CFP certification. Of the 143 with fees on file, 83% charge percentage of assets.

Advisors listed
143
Firms
105
Cities
104
Hold the CFP
55%
  • Other credentials: CFA 12% · CPA 4% · EA 1%
  • How they charge (of 143 with fees on file): percentage of assets 83% · flat fee or retainer 41% · one-time planning fee 36% · hourly 23%

Source: Wellspent public graph, data as of . Shares are of advisors listed here; an advisor can hold several credentials or fee types. Methodology

Advisors who work with henry (high earners, not rich yet)

Fee-only advisors who work with henry (high earners, not rich yet): advisor, firm, city, credentials, and fees
AdvisorFirmCityCredentialsFees
Lauren Williams Guiding your family’s wealth ProsperPlan Wealth Gold River CFP Percentage of assets, One-time planning fee
Mitch Hamer The intersection of financial planning, investment management, and life plans for high performers. Intersecting Wealth Northbrook CFP Flat fee or retainer, One-time planning fee
Robb Pryor Helping individuals and small business professionals convert high income to high net worth. Priority Tax & Financial Planning Amherst CFP Percentage of assets, Flat fee or retainer
Ross Cutler We aim to be readily available to clients at all times. King Tide Advisors Stuart CFP Hourly, One-time planning fee
Ryan Furlong Tax Efficient Wealth Management for families who want to leave a legacy. Parkwoods Wealth Partners St Louis CFP Percentage of assets
Ryan Landmark Financial Planner for families that want to know how the clock works, not just what time it is. Northwestern Mutual Investment Services, LLC Sioux Falls CFP Percentage of assets, Flat fee or retainer
Steven Evensen Gerber Kawasaki is a forward-thinking wealth and investment management firm based in Santa Monica that helps individuals and families build, grow, and protect their wealth through personalized financial planning, investment strategies, and equity-compensation expertise. Gerber Kawasaki Wealth & Investment Management Santa Monica CFP Percentage of assets, Hourly
Taylor Nissi On a mission to help Business Owners and High Achieving Professionals accelerate their wealth to build confidence, peace of mind, and clarity in their financial life. Farther White Plains CFP Percentage of assets, Flat fee or retainer
Trey Gevers Helping Tech Employees reduce taxes, build wealth, and retire confidently Gevers Wealth Management Issaquah CFA Percentage of assets, One-time planning fee
Christopher Lazzaro Plan For It Financial delivers personalized, actionable financial advice and education empowering you to make informed decisions about your future with confidence. Plan For It Financial, LLC Salem ChFC, RICP One-time planning fee, Subscription
John Fredrick RockCrest Financial Somers Point ChFC Flat fee or retainer, Ongoing planning fee
Tyrone Ross The right now adviser for the next-gen investor. 401 Financial San Diego CFP Hourly, Subscription
Andy VandenBerg A boutique wealth management firm focused on holistic support for business owners and entrepreneurs. VDB Wealth Savannah CFA Percentage of assets, Flat fee or retainer
Brendan Crews Daviman Financial provides customized financial planning and research-based investment management services to small business owners looking to increase the efficiency of their personal finances. Daviman Financial Fishers CFP Percentage of assets, Flat fee or retainer
Cory Smith Financial life planning for business owners and the childfree community. Discretionary Inc. Reno Not listed Percentage of assets, Flat fee or retainer
Gloria Garcia Cisneros Empowering the Next Gen and First Gen to Build Wealth & Their Dream Lives LourdMurray Los Angeles CFP Percentage of assets, Flat fee or retainer
J.R. Robinson We do comprehensive financial planning for individuals and families in the mid-market affluent space. Financial Planning Hawaii Honolulu Not listed One-time planning fee, Percentage of assets
Jonathan Lopez Experienced entrepreneurs helping business owners pay less in taxes and build wealth. Truvize Financial Planning El Paso Not listed Percentage of assets, Subscription
Josh Womack Your personal wealth manager, advising on and managing both public and private investments. Womack Financial Dallas Not listed Percentage of assets
Katherine Hennessy AssetGrade Chicago CFP Percentage of assets
Larry Sprung Bringing JOY to Your Money Journey™ Mitlin Financial, Inc Hauppauge CFP Percentage of assets, Flat fee or retainer
Michael Troxell Financial planning for folks with stock options and RSUs Modern Financial Planning Oakland CPA Hourly, Percentage of assets
Nicholas Trotter Solidarity Wealth Lehi CFP Percentage of assets, Subscription
Patrick Cicchetti I help 7-figure service-based business owners simplify their finances, minimize taxes, and buy back time—so they can focus on life beyond the business. Ryse Capital Management Rochester Not listed Flat fee or retainer, Hourly
Patrick Cote AssetGrade Boston CFP, CFA Percentage of assets
Phil Telpner We end post-divorce financial anxiety. Breakout Private Wealth Glenview Not listed Percentage of assets, One-time planning fee
Riley Adams We offer tax, accounting, financial planning, and investment advisory services for small-to-midsize businesses, wealth advisory clients, and high-net worth individuals. Daniel M Kavanaugh CPA Inc Pleasanton CPA Percentage of assets, Flat fee or retainer
Ryan Canfield Helping Millennials simplify their life so they can continue to experience life today, while also saving for the future. Victus Wealth Management Enola Not listed Percentage of assets, Flat fee or retainer
Samuel Deane Financial advice for startup founders and tech employees with equity compensation. Rora Wealth Atlanta Not listed Flat fee or retainer, Percentage of assets
Susan Powers AssetGrade Greensboro CFP, CFA Percentage of assets
Thomas Kopelman We help high net income/ high worth business owners manage their entire financial life. AllStreet Wealth Carmel Not listed Flat fee or retainer, One-time planning fee
Zachary Whitchurch Solidarity Wealth Lehi CFP Percentage of assets, Subscription
Carl Mariner ARQ Wealth Advisors Scottsdale CFP, ChFC, CFA Percentage of assets, Fixed fees
Kevin Apolinar Financial planner for Christians Behavior Shift Murrieta Not listed One-time planning fee, Subscription
Matt Morizio We help high capacity families align money with purpose so it fuels their mission.” Reconstructing Wealth Daniel Island Not listed Percentage of assets, Flat fee or retainer
Rebecca Wagner ARQ Wealth Advisors Scottsdale CFP Percentage of assets, Fixed fees
Richard Siegel ARQ Wealth Advisors Scottsdale CFP Percentage of assets, Fixed fees
Taylor Bell Aequitas Financial Santa Ana Not listed Percentage of assets, Ongoing planning fee
Tristen Sheffler ARQ Wealth Advisors Scottsdale CFP Percentage of assets, Fixed fees
William Lee ARQ Wealth Advisors Scottsdale CFP, CFA Percentage of assets, Fixed fees
Zachary Potter ARQ Wealth Advisors Scottsdale CFP Percentage of assets, Fixed fees
Alexi Gilmore-Manookian Stash Wealth Hawley CFP Percentage of assets, One-time planning fee
Arynton Hardy I work with tech employees, founders, and high-performers navigating equity, liquidity events, and non-traditional income. Savvy New York Not listed Percentage of assets, One-time planning fee
Brianna Shealey Helping clients find clarity of their financial future while humanizing the financial planning experience. Buena Vista Financial Planning LLC Decatur Not listed Percentage of assets, Flat fee or retainer
Cassandra McKnight Stash Wealth Norwalk CFP Percentage of assets, One-time planning fee
Clayton Gardner Award-winning modern wealth management firm for high earning professionals. Titan New York Not listed Percentage of assets, Subscription
Dane May DePaolo & May Strategic Wealth is a modern, boutique financial advisory firm helping high earners and high net-worth individuals grow and protect their wealth through personalized investment strategies and forward-thinking planning. D&M Strategic Wealth Irvine Not listed Percentage of assets
Fradel Barber The World Changers empowers individuals and businesses with financial education, tools, and strategies to build wealth and secure their future. The World Changers Miami Not listed Percentage of assets, Subscription
Hans Blake Intelligent Investing Greenville CFA Percentage of assets, Hourly
James Gorzynski We increase your company value by 72% to prepare for a sale Certified Exit Planners Charlotte Not listed One-time planning fee, Flat fee or retainer

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