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Advisor

William Ruff

The Kelly Group · Bel Air, Maryland

William Ruff is a fee-only financial advisor at The Kelly Group in Bel Air, Maryland. The Kelly Group reports charging a percentage of assets, hourly fees and fixed fees on its Form ADV.

Percentage of assetsHourlyFixed fees Fee-only

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Facts

FirmThe Kelly Group
Based in Bel Air, Maryland
Fee model (firm's Form ADV)Percentage of assets · Hourly · Fixed fees
Assets under management$1.13B across 3,043 accounts
SEC registration Investment adviser representative in MD · CRD 8338165
Exams passedSeries 65 (2026)
Firm size22 employees
Disclosures None reported
Websitekellyria.com

How William's firm compares

  • The Kelly Group's average account is about $372,000, from its Form ADV (assets managed divided by 3,043 accounts).

What fee-only advisors charge in Maryland

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Questions about William

Is William Ruff a fee-only financial advisor?

Yes, according to SEC records as of October 29, 2026: William holds no broker registration, and The Kelly Group reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency on its Form ADV.

How does William charge for financial advice?

William's firm, The Kelly Group, reports charging a percentage of assets, hourly fees and fixed fees on its SEC Form ADV.

Where is William Ruff based?

William Ruff is based in Bel Air, Maryland.

Is William Ruff registered with the SEC?

Yes. William Ruff is registered as an investment adviser representative in MD (CRD 8338165), per SEC Investment Adviser Public Disclosure data as of October 29, 2026.

How much does The Kelly Group manage?

The Kelly Group reports $1.13B across 3,043 accounts in assets under management.

How do I contact William Ruff?

Through William's website, kellyria.com.

What these terms mean: fee-only · fiduciary · CFP · CRD number · all terms

Other fee-only advisors in Bel Air

Where this information comes from

  • SEC adviser records : the firm's Form ADV reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency, and the advisor holds no broker registration
  • SEC Investment Adviser Public Disclosure : registration, exams, and the firm's Form ADV, data as of October 29, 2026
  • Directory listing last checked October 30, 2026.

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