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Advisor

Rush Imhotep

Financial Planning practice servicing founders and investment professionals located in Atlanta GA.

Northwestern Mutual Investment Services, LLC · ATLANTA, Georgia

Rush Imhotep is a fee-only financial advisor at Northwestern Mutual Investment Services, LLC in ATLANTA, Georgia. Rush charges a percentage of assets and focuses on small business owners, retirement planning and equity compensation.

Percentage of assets Fee-only Fiduciary

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Specialties

Who they serve

  • High earners
  • HENRY (High Earners, Not Rich Yet)
  • Founders
  • Executives
  • Pre-retirees
  • Retirees
  • Cross-border families

About

Rush and his team create, implement and maintain bespoke, tax-optimized financial plans primarily for founders and investment professionals. Rush joined Northwestern Mutual in 2015 from Cornell University. A captain on their football team, he graduated Cum Laude and garnered the National Football Foundation Scholar Athlete Award in his senior year.

Services

  • 401(k) & IRA Management
  • Insurance/Risk Management
  • Financial Planning
  • Insurance Planning
  • Investment Management
  • College/Education Planning
  • Alternative Investments
  • Estate Planning
  • Individual Tax Services

Facts

FirmNorthwestern Mutual Investment Services, LLC
Based in ATLANTA, Georgia
Fee modelPercentage of assets
Assets under management$25M - $100M
Firm founded2020
Firm size2 - 5 employees
Investment approachPassive management
Firm size2294 employees
Websitewww.northwesternmutual.com/financial/advisor/rush-imhotep
LinkedInProfile

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Questions about Rush

Is Rush Imhotep a fee-only financial advisor?

Yes. Rush Imhotep is listed in the public advisor directory (listed as fee-only).

How does Rush charge for financial advice?

Rush charges a percentage of assets.

Where is Rush Imhotep based?

Rush Imhotep is based in ATLANTA, Georgia.

What does Rush specialize in?

Rush's specialties include small business owners, retirement planning, equity compensation and crypto & digital assets. Rush works with high earners, HENRY (High Earners, Not Rich Yet), founders, executives and pre-retirees.

How much does Northwestern Mutual Investment Services, LLC manage?

Northwestern Mutual Investment Services, LLC reports $25M - $100M in assets under management.

How do I contact Rush Imhotep?

Through Rush's website, www.northwesternmutual.com/financial/advisor/rush-imhotep.

What these terms mean: fee-only · fiduciary · CFP · CRD number · all terms

Where this information comes from

  • Public advisor directory : listed as fee-only
  • SEC Investment Adviser Public Disclosure : registration, exams, and the firm's Form ADV, data as of October 27, 2026
  • Directory listing last checked April 25, 2026.

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