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Advisor

William Cunliffe

Covenant Asset Management · Chester, New Jersey

William Cunliffe is a fee-only financial advisor at Covenant Asset Management in Chester, New Jersey. Covenant Asset Management reports charging a percentage of assets, hourly fees and fixed fees on its Form ADV.

Percentage of assetsHourlyFixed fees Fee-only

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Facts

FirmCovenant Asset Management
Based in Chester, New Jersey
Fee model (firm's Form ADV)Percentage of assets · Hourly · Fixed fees
Assets under management$692.6M across 665 accounts
SEC registration Investment adviser representative in NJ · CRD 5238791
Exams passedSeries 63 (2007) · Series 65 (2022)
Firm size11 employees
Disclosures None reported
Websitewww.covasset.com

How William's firm compares

  • Covenant Asset Management's average account is about $1.0 million, from its Form ADV (assets managed divided by 665 accounts).

What fee-only advisors charge in New Jersey

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Questions about William

Is William Cunliffe a fee-only financial advisor?

Yes, according to SEC records as of October 29, 2026: William holds no broker registration, and Covenant Asset Management reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency on its Form ADV.

How does William charge for financial advice?

William's firm, Covenant Asset Management, reports charging a percentage of assets, hourly fees and fixed fees on its SEC Form ADV.

Where is William Cunliffe based?

William Cunliffe is based in Chester, New Jersey.

Is William Cunliffe registered with the SEC?

Yes. William Cunliffe is registered as an investment adviser representative in NJ (CRD 5238791), per SEC Investment Adviser Public Disclosure data as of October 29, 2026.

How much does Covenant Asset Management manage?

Covenant Asset Management reports $692.6M across 665 accounts in assets under management.

How do I contact William Cunliffe?

Through William's website, www.covasset.com.

What these terms mean: fee-only · fiduciary · CFP · CRD number · all terms

Other fee-only advisors in Chester

Where this information comes from

  • SEC adviser records : the firm's Form ADV reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency, and the advisor holds no broker registration
  • SEC Investment Adviser Public Disclosure : registration, exams, and the firm's Form ADV, data as of October 29, 2026
  • Directory listing last checked October 30, 2026.

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