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Advisor

Jay Berger

Independent Wealth Management · Traverse City, Michigan

Jay Berger is a fee-only financial advisor at Independent Wealth Management in Traverse City, Michigan, who holds the CFP credential. Jay charges a percentage of assets and hourly fees (1% a year on the first tier of assets managed and a $5,000 asset minimum).

Percentage of assetsHourly Fee-only CFP

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Who they serve

  • Pre-retirees

Facts

FirmIndependent Wealth Management
Based in Traverse City, Michigan
Fee modelPercentage of assets · Hourly
Fees (firm's website)1% a year on the first tier of assets managed · A $5,000 asset minimum
Assets under management$203.0M across 510 accounts
CredentialsCFP
SEC registration Investment adviser representative in FL, MI · CRD 2433529
Exams passedSeries 63 (1993)
Firm size3 employees
Disclosures None reported
Websitewww.iwmusa.com

How Jay's firm compares

  • Independent Wealth Management's average account is about $398,000, from its Form ADV (assets managed divided by 510 accounts).

What fee-only advisors charge in Michigan

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Questions about Jay

Is Jay Berger a fee-only financial advisor?

Yes, according to SEC records as of October 29, 2026: Jay holds no broker registration, and Independent Wealth Management reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency on its Form ADV.

How does Jay charge for financial advice?

Jay charges a percentage of assets and hourly fees.

How much does Jay charge?

According to Independent Wealth Management's website, checked October 30, 2026: 1% a year on the first tier of assets managed; a $5,000 asset minimum.

Where is Jay Berger based?

Jay Berger is based in Traverse City, Michigan.

What credentials does Jay Berger hold?

Jay Berger holds the CFP credential.

Is Jay Berger registered with the SEC?

Yes. Jay Berger is registered as an investment adviser representative in FL and MI (CRD 2433529), per SEC Investment Adviser Public Disclosure data as of October 29, 2026.

How much does Independent Wealth Management manage?

Independent Wealth Management reports $203.0M across 510 accounts in assets under management.

How do I contact Jay Berger?

Through Jay's website, www.iwmusa.com.

What these terms mean: fee-only · fiduciary · CFP · CRD number · all terms

Where this information comes from

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