Ayla Reyes, CFP
Founding Principal · Bridgestone Planning
Summary
Ayla built her practice around the specific tax and cash-flow questions that come up in the five-year window before and after a liquidity event. Before starting Bridgestone Planning she led tax-planning for a Seattle-based RIA focused on engineering leads and early-stage founders.
Structured record
| Fee model | Flat fee |
|---|---|
| Engagement | No asset minimum · flat fee $8,500/yr |
| Home location | Bozeman, Montana |
| Serves | Montana , Washington , Colorado · virtual |
| Credentials | CFP · MBA |
| Education | BA, Stanford · MBA, University of Washington |
| Years practicing | 11 |
| Ideal client | Tech-industry employees and founders pre-IPO, often with meaningful RSU, ISO, or founder equity exposure and a growing crypto position. |
Specialties
-
Founders (pre-exit)
Pre-IPO and M&A planning for founders and early employees.
-
Equity compensation
RSUs, ISOs, NSOs, ESPP, 83(b), and concentrated stock strategy.
-
Crypto & digital assets
Tax, custody, and planning for advisors who actually understand the space.
Audiences served
- Founders
- Tech employees
Publications
- Planning through the 83(b) window — 2024
- Crypto, income, and liquidity — 2025
Listed on
Trust signals & citations
- CFP verified — source: CFP Board
- Fee-only (verified) — source: ADV Part 2
- No disclosures (CRD) — source: FINRA IAPD
Record last verified on 2026-02-18. Any advisor — member or not — may request a correction.
Related advisors
Firm: Bridgestone Planning
Montana-based fee-only RIA focused on founders, equity-compensation planning, and cross-border families. Flat-fee engagements, virtual-first.