# John Herbert

> John Herbert is a fee-only financial advisor at Bowline Financial in Grosse Pointe Woods, Michigan, who holds the CFP credential. John focuses on retirement planning, estate & legacy planning and small business owners. Bowline Financial reports charging a percentage of assets and fixed fees on its Form ADV.

Page: https://find.wellspent.co/advisors/john-herbert/
Built from SEC adviser records and the firm's website; last checked October 30, 2026.

## Facts

- **Firm:** Bowline Financial
- **Based in:** Grosse Pointe Woods, Michigan
- **Fee model (firm's Form ADV):** Percentage of assets; Fixed fees
- **Accepting new clients:** Yes (firm's website)
- **Assets under management (firm):** $64.2M across 143 accounts
- **Credentials:** CFP
- **Specialties:** Retirement planning, Estate & legacy planning, Small business owners
- **Works with:** Pre-retirees, Retirees
- **CRD:** 6516038 (https://adviserinfo.sec.gov/individual/summary/6516038)
- **SEC registration:** Investment adviser representative in IL, MI, NC, NY, TX
- **Exams passed:** Series 63 (2015), Series 65 (2016)
- **Firm size:** 3 employees
- **Disclosures:** None reported
- **Website:** https://www.bowlinefinancial.com/

## Frequently asked questions

### Is John Herbert a fee-only financial advisor?

Yes, according to SEC records as of October 29, 2026: John holds no broker registration, and Bowline Financial reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency on its Form ADV.

### How does John charge for financial advice?

John's firm, Bowline Financial, reports charging a percentage of assets and fixed fees on its SEC Form ADV.

### Where is John Herbert based?

John Herbert is based in Grosse Pointe Woods, Michigan.

### What does John specialize in?

John's specialties include retirement planning, estate & legacy planning and small business owners. John works with pre-retirees and retirees.

### What credentials does John Herbert hold?

John Herbert holds the CFP credential.

### Is John Herbert registered with the SEC?

Yes. John Herbert is registered as an investment adviser representative in IL, MI, NC, NY and TX (CRD 6516038), per SEC Investment Adviser Public Disclosure data as of October 29, 2026.

### How much does Bowline Financial manage?

Bowline Financial reports $64.2M across 143 accounts in assets under management.

### How do I contact John Herbert?

Through John's website, www.bowlinefinancial.com.

## Sources

- SEC adviser records (https://adviserinfo.sec.gov/individual/summary/6516038): the firm's Form ADV reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency, and the advisor holds no broker registration
- SEC Investment Adviser Public Disclosure and Form ADV: registration, exams, and firm facts, data as of October 29, 2026
- The firm's website (https://bowlinefinancial.com/): specialties, clients served, and fees, checked October 30, 2026

---

Source: Wellspent, the public graph of fee-only advisors (https://find.wellspent.co). No paid placement.