# Jay Lee

> Jay Lee is a fee-only financial advisor at Ballaster Financial in Jersey City, New Jersey, who holds the CFA and CFP credentials. Jay charges a percentage of assets, a flat fee or retainer and an ongoing planning fee (ongoing planning from $10,000 a year and 1% a year on the first tier of assets managed) and focuses on equity compensation.

Page: https://find.wellspent.co/advisors/jay-lee/
Built from public directory listings; last checked April 21, 2026.

## Facts

- **Firm:** Ballaster Financial
- **Based in:** Jersey City, New Jersey
- **Fee model:** Percentage of assets; Flat fee or retainer; Ongoing planning fee
- **Fees (firm's website):** ongoing planning from $10,000 a year; 1% a year on the first tier of assets managed; no asset minimum
- **Assets under management (firm):** $21.8M across 131 accounts
- **Credentials:** CFA, CFP
- **Specialties:** Equity compensation
- **Works with:** Tech employees
- **CRD:** 4973447 (https://adviserinfo.sec.gov/individual/summary/4973447)
- **SEC registration:** Investment adviser representative in CA, NJ, NY
- **Exams passed:** Series 63 (2014)
- **Firm size:** 1 employee
- **Disclosures:** None reported
- **Website:** http://ballasterfinancial.com

## Frequently asked questions

### Is Jay Lee a fee-only financial advisor?

Yes. Jay Lee is listed in the NAPFA directory (NAPFA admits only fee-only advisors) and the XY Planning Network directory (XYPN members are fee-only). SEC records as of October 27, 2026 show no broker registration and no commission compensation reported by Jay's firm.

### How does Jay charge for financial advice?

Jay charges a percentage of assets, a flat fee or retainer and an ongoing planning fee.

### How much does Jay charge?

According to Ballaster Financial's website, checked October 28, 2026: ongoing planning from $10,000 a year; 1% a year on the first tier of assets managed; no asset minimum.

### Where is Jay Lee based?

Jay Lee is based in Jersey City, New Jersey.

### What does Jay specialize in?

Jay's specialties include equity compensation. Jay works with tech employees.

### What credentials does Jay Lee hold?

Jay Lee holds the CFA and CFP credentials.

### Is Jay Lee registered with the SEC?

Yes. Jay Lee is registered as an investment adviser representative in CA, NJ and NY (CRD 4973447), per SEC Investment Adviser Public Disclosure data as of October 27, 2026.

### How much does Ballaster Financial manage?

Ballaster Financial reports $21.8M across 131 accounts in assets under management.

### How do I contact Jay Lee?

Through Jay's website, ballasterfinancial.com.

## Sources

- NAPFA directory listing (https://www.napfa.org/find-an-advisor/firm/47363): NAPFA admits only fee-only advisors
- XY Planning Network directory listing: XYPN members are fee-only
- SEC Investment Adviser Public Disclosure and Form ADV: registration, exams, and firm facts, data as of October 27, 2026
- The firm's website (https://www.ballasterfinancial.com/): specialties, clients served, and fees, checked October 28, 2026

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Source: Wellspent, the public graph of fee-only advisors (https://find.wellspent.co). No paid placement.