# Franklin Parker

> Franklin Parker is a fee-only financial advisor at WholeHuman Wealth Management in Lewisville, Texas, who holds the CFA credential. Franklin focuses on retirement planning and small business owners. WholeHuman Wealth Management reports charging a percentage of assets on its Form ADV.

Page: https://find.wellspent.co/advisors/franklin-parker/
Built from SEC adviser records and the firm's website; last checked October 30, 2026.

## Facts

- **Firm:** WholeHuman Wealth Management
- **Based in:** Lewisville, Texas
- **Fee model (firm's Form ADV):** Percentage of assets
- **Accepting new clients:** Yes (firm's website)
- **Assets under management (firm):** $43M across 90 accounts
- **Credentials:** CFA
- **Specialties:** Retirement planning, Small business owners
- **CRD:** 5369099 (https://adviserinfo.sec.gov/individual/summary/5369099)
- **SEC registration:** Investment adviser representative in TX
- **Exams passed:** Series 66 (2008)
- **Firm size:** 3 employees
- **Disclosures:** Reported; see the SEC record
- **Website:** https://www.directional-advisors.com

## Frequently asked questions

### Is Franklin Parker a fee-only financial advisor?

Yes, according to SEC records as of October 29, 2026: Franklin holds no broker registration, and WholeHuman Wealth Management reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency on its Form ADV.

### How does Franklin charge for financial advice?

Franklin's firm, WholeHuman Wealth Management, reports charging a percentage of assets on its SEC Form ADV.

### Where is Franklin Parker based?

Franklin Parker is based in Lewisville, Texas.

### What does Franklin specialize in?

Franklin's specialties include retirement planning and small business owners.

### What credentials does Franklin Parker hold?

Franklin Parker holds the CFA credential.

### Is Franklin Parker registered with the SEC?

Yes. Franklin Parker is registered as an investment adviser representative in TX (CRD 5369099), per SEC Investment Adviser Public Disclosure data as of October 29, 2026. The record lists disclosures; see the SEC record for details.

### How much does WholeHuman Wealth Management manage?

WholeHuman Wealth Management reports $43M across 90 accounts in assets under management.

### How do I contact Franklin Parker?

Through Franklin's website, www.directional-advisors.com.

## Sources

- SEC adviser records (https://adviserinfo.sec.gov/individual/summary/5369099): the firm's Form ADV reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency, and the advisor holds no broker registration
- SEC Investment Adviser Public Disclosure and Form ADV: registration, exams, and firm facts, data as of October 29, 2026
- The firm's website (https://directional-advisors.com/): specialties, clients served, and fees, checked October 30, 2026

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Source: Wellspent, the public graph of fee-only advisors (https://find.wellspent.co). No paid placement.