# Eric Keating

> Eric Keating is a fee-only financial advisor at Willow Creek Wealth Management in Sebastopol, California, who holds the CFP credential. Willow Creek Wealth Management reports charging a percentage of assets, hourly fees and fixed fees on its Form ADV.

Page: https://find.wellspent.co/advisors/eric-keating/
Built from SEC adviser records; last checked October 30, 2026.

## Facts

- **Firm:** Willow Creek Wealth Management
- **Based in:** Sebastopol, California
- **Fee model (firm's Form ADV):** Percentage of assets; Hourly; Fixed fees
- **Assets under management (firm):** $2.30B across 436 accounts
- **Credentials:** CFP
- **CRD:** 2965591 (https://adviserinfo.sec.gov/individual/summary/2965591)
- **SEC registration:** Investment adviser representative in CA
- **Exams passed:** Series 63 (1998), Series 65 (2019)
- **Firm size:** 23 employees
- **Disclosures:** None reported
- **Website:** http://www.willowcreekwealth.com/

## Frequently asked questions

### Is Eric Keating a fee-only financial advisor?

Yes, according to SEC records as of October 29, 2026: Eric holds no broker registration, and Willow Creek Wealth Management reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency on its Form ADV.

### How does Eric charge for financial advice?

Eric's firm, Willow Creek Wealth Management, reports charging a percentage of assets, hourly fees and fixed fees on its SEC Form ADV.

### Where is Eric Keating based?

Eric Keating is based in Sebastopol, California.

### What credentials does Eric Keating hold?

Eric Keating holds the CFP credential.

### Is Eric Keating registered with the SEC?

Yes. Eric Keating is registered as an investment adviser representative in CA (CRD 2965591), per SEC Investment Adviser Public Disclosure data as of October 29, 2026.

### How much does Willow Creek Wealth Management manage?

Willow Creek Wealth Management reports $2.30B across 436 accounts in assets under management.

### How do I contact Eric Keating?

Through Eric's website, www.willowcreekwealth.com.

## Sources

- SEC adviser records (https://adviserinfo.sec.gov/individual/summary/2965591): the firm's Form ADV reports no commissions, no broker-dealer, and no insurance sales or affiliated insurance agency, and the advisor holds no broker registration
- SEC Investment Adviser Public Disclosure and Form ADV: registration, exams, and firm facts, data as of October 29, 2026

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Source: Wellspent, the public graph of fee-only advisors (https://find.wellspent.co). No paid placement.